Help homeowners explore remodeling and new-home options, understand the service area, and start a useful project conversation.
The business
Construction + remodeling / Oklahoma + Texas
The work
Website design, service content, project inquiry journey
The engagement
Construction website + project inquiry experience
The challenge
A homeowner planning a renovation has different questions from someone considering a new home on their own lot. Seven Rods needed clear paths into both, with service-area information that helps visitors understand whether the business can serve their property.
The approach
Organized the website around services, floor plans, service areas, and a project inquiry. The experience connects the business's Oklahoma and Texas service information with practical ways to explore options and contact the team.
Remodeling an existing home and planning a new build have different starting points. Service pages explain the available work, while the floor-plan section gives new-home visitors another way to explore. These paths bring the customer's priorities into focus before an inquiry.
Seven Rods is based in Oklahoma City and publishes service information for Oklahoma and Texas communities. Service-area navigation sits alongside the service catalog and project inquiry, so a homeowner can check the location and the type of work in one journey.
What I built
The customer experience
Separate service paths help homeowners find relevant information.
Floor plans and service-area pages give a project inquiry useful context.
A clear inquiry destination connects website research with a conversation.
